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Presentation, Presentation, Presentation
The layout of your resume is extremely important. Your resume needs to maintain a “clean” and professional appearance (remember, it is representing you!). It should allow the reader to access the information quickly. Neat margins, adequate "white space" between groupings, and indenting to highlight text, aid the ease of reference and retention of the material. Use "bolding" and italics sparingly. Overuse of these features actually diminish their effectiveness of promoting the material they are intended highlight.
Your contact information (how the reader can reach you) is essentially the most important information in the entire document. Make certain your name, address, phone number, and e-mail address (if included) are clearly visible and at the top of your document (from habit, this is where your reader will look for this information - do not make them search for it). If you are including additional pages, be certain that your name is on these secondary pages (consider including your phone number here, too) in case your sheets become separated.
The standards for resume length have changed. It used to be typical for resumes to be one-page in length, and no longer. For candidates with years of experience, having held multiple positions, or with outstanding achievements, this one-page constraint often results in a document that is unreadable, looks “squashed,” or utilizes a font size so small that the reader is required to squint (no, they won’t actually bother). The one-page standard no longer holds true.
Use as much space as you need to concisely, accurately, and effectively communicate your skills, history, achievements, and accomplishments - as these relate to the position and company being targeted. A two-page document, if presented well, will not diminish the effectiveness of your marketing strategy - as long as the information you provide is relevant and valuable to your reader’s goals and interests.
A three-page resume is requiring much of your reader's time (and patience), and may not be as effective as a more concise presentation. In academic fields and European markets, it may be necessary to go over two pages in length, but only provide this much information if you absolutely can not present your history and achievements in less (and if you are certain your reader will agree with you). An overly long presentation may leave your reader wondering if you can be concise in anything you do.
Document, in detail, your most recent 10-15 years of employment and/or experience. Longer if the most recent position extended 10 years or more. Be certain to document growth in a company where multiple positions have been held, including identification of promotions and increased responsibilities. List positions held prior to this in decreasing detail, unless a previous position more effectively documents relevant skills for the position you are currently targeting.
You want to entice you reader into wanting to meet you (the interview) to learn more. Current history and recently utilized skills will hold the most value.
Remember, you will have an opportunity to expand on the information in your resume during the interview. So, entice your reader to want to learn more, but don't forget to leave something to tell.
Photocopy, Fax, and Scan
Since you can not know what will happen to your document once it has been submitted, be certain that it can hold up to scanning, faxing or photocopying procedures. For this reason, it is also smart to bring along fresh copies of your resume to each interview. Many interview sessions are held by multiple interviewers, and each interviewer should have a clean copy of your presentation (not a photo-copied version).
The resume will not get you the career job (well, it has happened, but it is extremely rare), but it can certainly secure your chances of being seen and interviewed, just as it can cause you to be passed over in favor of a candidate who offers a better presentation.
As with any type of marketing campaign, use your resume as one tool in your search. Continue to network, improve your interviewing skills, and use every avenue available to you to better your chances and opportunities.
And, after you have secured that next position, do this all over again. Always be prepared for the next opportunity. Keep your resume up-to-date and stay career fit.
If you would like information on how to structure your resume document (section-by-section) take a look at the article "Resume Basics."
By Sue Campbell
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